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How it works

Live in 30 days. With a map, not a maze.

Every Press Pilot organisation gets a day-by-day onboarding plan and a named Customer Success Manager. No 'implementation phase'. No surprise services invoice three months in.

Book a demoSee pricing

The 30-day plan

What actually happens, day by day.

  1. Day 1

    Kickoff

    Welcome session with your named CSM. Workspace created. Decision-maker access set.

  2. Day 3

    Brand kit imported

    Logo, palette, fonts, sender domain. Press release template in your house style.

    Brand & templates

  3. Day 5

    Partner list

    Your 50, 200 or 2,000 partners imported from CRM or CSV. Tagged by vertical and patch.

    Integrations & import

  4. Day 7

    First submissions

    Partner intake portal goes live. First stories land within 48 hours.

    The Newsroom

  5. Day 10

    Integrations connected

    CRM, email, analytics, SSO. Whatever's on your stack.

    What's live today

  6. Day 12

    Tone of voice tuned

    AI drafting calibrated to three of your past releases. You sign off the voice.

    AI-assisted drafting

  7. Day 15

    First campaign live

    First pitch sequence sent. Coverage tracking watching the wires.

    Pitching

  8. Day 17

    Team training

    Live sessions for your comms team. Recorded for anyone joining later.

    Resources & playbooks

  9. Day 22

    Second campaign

    Run by you, with your CSM in the background. The training wheels come off.

    Pitching playbook

  10. Day 25

    Reporting tuned

    Board, funder and member dashboard configured. Stakeholders invited.

    Reporting

  11. Day 28

    Quarterly review prep

    First QBR pack drafted, ready for your CSM to walk through.

    Reporting

  12. Day 30

    Board-ready review

    You present coverage, reach and renewal evidence to the board. No all-nighter.

    Coverage tracking

Week 2 · what you'll see

Your submissions queue, populated.

app.press-pilot.com/submissions

Member submissions

Review content submitted by members and generate press release drafts.

All statuses ▾
All tags ▾
MemberTitleTagsThemesStatus
  • Anya WhitfieldNew visitor centre opens at Harbour QuayAttractionSpringTourismHeritageDrafting
  • Marcus AdeyemiMembers report strong Easter tradingTrendHospitalityRetailUsed
  • Priya ChandraFestival of Light returns for tenth yearEventSummerCultureCommunityUsed
  • James HollowayApprenticeship cohort grows 40% YoYSkillsWorkforceNew
  • Eleanor PikeIndependent retailers extend opening hoursMember newsRetailNew

Week 4 · what you'll see

Board-ready reporting in your colours.

app.press-pilot.com/reports

Reports

Performance report for Q1 2026.

Last quarter ▾

Executive summary

Releases sent
12

↑ 100%

Journalists reached
219

↑ 100%

Open rate
63.2%

↑ 100%

Click rate
11.4%

↑ +3.1%

Engagement trends

Opens per week
JanFebMar

Want the full 30-day plan, tailored to your organisation?

Book a demo and we'll walk you through what week one through four would look like for your team, with your real partner list.

Book a demo

Or read the 30-day plan before you commit.